Monday, June 16, 2008

FINAL VERSION - FILE FRONT LINK:

http://hosted.filefront.com/z3160676/

FINAL VERSION - IMAGES AND DESCRIPTION


THE APPLE SYMBOL HAS NOT CHANGED EVER. THIS DETERMINATION AND COMMITMENT PORTRAYED BY STEVE JOBS IS WHAT HAS MADE THE COMPANY SO GREAT. THIS SYMBOL BEING BOASTED AS AN ELEMENT OF THE CLIENTS AREA SYMBOLIZES THIS POWER.
THIS CAGE, LEADING FROM THE MEETING SPACE INTO THE APPLE CO. AREA IS OVERWHELMING. I WAS ATTEMPTING TO DEPICT THE STAIR WELL AS ONE WHICH INTERNAL, I.E. INSIDE A COMPUTER CAGE, WHICH, ALONG WITH ITS SIZE IS VERY OVERWHELMING AND POWERFUL.

STEVE JOBS WORK AREA, MUCH LIKE HIS PRODUCTS, IS MOST BASED ON A WHITE COLOUR WITH SLEEK THIN SURFACES. tHIS SLEEK SIMPLISTC LOOK IS WHAT HAS MADE APPLE SO ORIGINAL ALONG WITH THE POWERFUL USE OF THE WHITE COLOUR. IN ADDITION THE ROOF AND HALF THE WALLS ARE MADE UP OF INTERSECTING RECTANGULAR ELEMENTS; THESE REPESENT INTERGRATED COMPUTER CHIPS IN ORDER TO INSPIRE THE VIEWER OF THE POWER THAT IS COMPUTER TECHNOLOGY.




FROM THE ARTICLE I READ, I FOUND THAT MS VERSACE IS RUTHLESS IN HER EXPRESSION OF HER OPINION. HENCE HER POWER IS DEPICTED IN THIS DESIGN OF THE ELEVATOR. IT HAS THE CURVES OF THE FEMALE BODY CONTRASTED WITH THE SHARP ROUGH EDGES DEPICITING THE RUTHLESSNESS OF MS VERSACE. IN U.T., THE ELEVATOR CONTRASTED WITH THE KEY OF ETERNITY ALSO HELPS TO FURTHER PROTRAY MY UNDERSTADNING OF THE VAROIUS TYPES OF POWER THAT MS VERSACE EXPRESSESS.



VERSACE IS A VERY FEMINIST WOMEN. SHE BELIEVES THAT THE POWER OF SEXUALITY OF A WOMEN SHOULD BE BOASTED NOT DEGRADED. SHE HENCE HAS A GREAT DESIRE FOR ACCESSORIES. HENCE BASED ON HER POWER, I BEGAN TO ACCESSORIZE THIS HAND RAIL. THE CURVES REPRESENT THAT OF THE CURVES IN A WOMANS FIGURE.






THE VERSACE SYMBOL (MEDUSA HEAD) BOTH IN SKETCHUP AND IN UT IS A GREAT SYMBOL OF THE COMPANY'S POWER. HENCE BY USING AN OVERSIZED EMPOWERING MEDUSA HEAD AS THE MAIN ELEMENTS OF THE BACKWALL OF THIS AREA HELPS TO FURTHER DEPICT POWER. IN ADDITION, THIS CONTRASTED WITH THE ANCIENT GREEK ELEMENTAL KEY OF ETERNITY (ALSO USED IN VERSACE'S LABELS) ALSO HELPS TO FURTHER DEPICT THAT IS VERSACE DESIGN.







THE DINING TABLE HAS TAKEN THE SHAPE OF STEALTH BOMNBER JET PLANE. THIS SLEEK LONG LOOK DEPICTS THE POWER THAT SURROUNDS THIS MEETING POINT. THE IMAGES ABOVE ALSO SHOW HOW THIS IN CONTRAST WITH THE MEDUSA HEADS BEHIND THE HEAD VERACE CHAIR AND THE APPLE SYMBOLS BEHIND THE HEAD APPLE CO. CHAIR ALSO PORTAYS THE SENSE OF POWER AND HOW IT IS DEVIDED IN THIS ROOM. IN ADDITION, THE HEAD RESTS OF THE TWO HEAD CHAIRS ARE ALSO THAT OF THEIR RESPECXTIVE COMPANIES SYMBOLS (I.E. THE APPLE AND THE MEDUSA HEAD).










DRAFT 2 - FILE FRONT LINK:

http://hosted.filefront.com/z3160676/

DRAFT 2 - IMAGES AND DESCRIPTION










AS YOU CAN SEE, BY DRAFT 2 I HAVE FURTHERED MY UNDERSTANDING OF POWER AND APPLIED IT TO THE INTERIOR VIA THE USE OF THE POWERFUL SYMBOL OF THE TWO CLIENTS' COMPANIES, I.E. APPLE AND VERSACE

DRAFT 1 - FILEFRONT LINK:

http://hosted.filefront.com/z3160676/

DRAFT 1 - IMAGES AND DESCRIPTION






MY FIRST DRAFT WAS BASED ON THE TWO POINT PERSPECTIVE OF THREE CROSSES THAT I CHOSE. I DECIDED THAT THESE CROSSESS WILL MAKE UP THE STRUCTURAL ELEMENTS OF MY BUILDING AND AS I WENT ON I'D HAVE TO FURTHER IMPROVE MY DESIGN WITH THE IDEA OF POWER AND TO INCOROPORATE THIS WITH MY UNDERSTANDING OF VERSACE(THE CLIENT LOCATED ON THE TOP LEVEL) AND STEVE JOBS(THE CLIENT LOCATED ON THE LOWER LEVEL). THE ELEVATOR I CHOSE IN THE ABOVE IMAGE WAS MY FIRST DESIGN. WITH A BETTER UNDERSTANDING OF MY CLIENT VERSACE AND HER RELATIONSHIP WITH POWER I COMPLETELY CHANGED THIS DESIGN AND CHOSE TO TAKE A MORE 'ACCESSORIZED' APPROACH (THIS IS SEEN FURTHER DOWN IN THE FINAL SUBMISSION).

THE 36 CUSTOM TEXTURES










THE 18 SKETCH PERSPECTIVES


























The above two drawings show two one point perspective view's of the structural basis of my final UD design